MIPIM 2015: Property and powerhouses?

In a few days' time, low cost flights from airports across the UK will be full of optimistists. They'll be heading for Nice then hiring a taxi for the short hop up the Cote D'Azure to Cannes. MIPIM here's again.

When I went last year it was, to borrow a phrase from one of the Nottingham team "as if an industry which fell off a cliff in 2008 has just jumped back on again".

The place was teeming with people and money was out there in a big way looking for places to go. A useful chunk of it found its way into the groaning tills of Cannes' bars, restaurants and hotels. Some even made a kebab shop owner smile, but that's another story.

The point last year was that it was obvious that a new investment cycle was underway and that landowners, developers and economic development teams in towns and cities needed to have attractive, oven-ready opportunities for investors.

Nottingham did ok last time round, with a presence more noticeable than it's had for some time. It bagged a restaurant directly opposite the Palais des Festivals, got some decent coverage with a beach cricket event, and won a few friends with a panel discussion dinner and its drinks reception.

This year will be tougher. Cities like Manchester, Liverpool and Leeds, which throw significantly more money at the event than Nottingham, will roll into Cannes on a wave of optimism brought about by regional devolution and the 'Northern Powerhouse' badge.

Now, the statisticians among you might well point out that the economic powerhouse outside London is actually in the Midlands, not the north. But perception is all, the Midlands hasn't (yet) got its message together and London politicians and media will lap up press releses which mention Manchester.

Nottingham will have some highlights to talk about - the enterprise zone centred on the Boots campus is now ready to go; Nottingham City Council is now engaged in a serious push to crack the regeneration of that swathe of the city from Eastside to Waterside; similarly, the city desperately needs new Grade A office space; and the march of its life sciences sector continues apace.

There will be one other significant announcement during MIPIM week. It could have long-term implications for the city. And I'm saying no more than that!

MIPIM: Has property's party started again?

It'll be one last blast at the bars and cafes in Cannes tonight.

While there'll be some brave souls hanging round for meetings on Friday morning, MIPIM 2014 is more or less over now.

It's been an at times frenetic event, dominated by a sense that there's a lot of investment money chasing too few opportunities.

Adding to the vague sense of desperation, construction firms have been telling anyone who'll listen that they'll run out of brickies and sparks to do all this development within 18 months.

You have to take the hyper atmosphere of MIPIM with a huge pinch of salt. Even so, it's pretty obvious that a new cycle is getting into gear on a serious level. Money is waiting for occupiers to be brave, and planners will need to act fast when proposals land.

Nottingham has almost certainly lined up some deals here, with some sites attracting a number of potential development partners. It's base, La Potiniere in Square Merimee, has had people walking through the door looking for serious conversations. Some won't go anywhere, but both political leader Jon Collins and chief executive Ian Curryer are convinced they are coming away with concrete options.

La Potiniere has been an effective base. Directly opposite the Palais des Festivals, it makes a stand look almost redundant (and don't bother ringing - I'm told Team Nottingham has already snaffled it for next year).

The council has to get results this time round. In the last cycle the CGIs ran well ahead of demand and two key zones, Eastside and Waterside, were left high and dry. Judging by the number of bidders who queued up with millions in their pockets to try to swipe Kevin Riley's troubled Riverside apartments, the demand has already arrived.

Today's announcement that the city council will share the risk with  Peel on 50,000 sq ft of Grade A space near the city's railway station tells you that some regional markets still need a jump-start. Whether the council will actually end up occupying the space depends on whether economic progress is sustained.

But there's a sense now that stalled sites in Nottingham and beyond are about to burst back to life. That or it was a good party...

MIPIM: What next for Nottingham?

Back in March, I was lucky enough to hitch a ride to MIPIM, the international property, investment and economic development expo which takes place in the agreeable surroundings of Cannes.
I went with Team Nottingham, the informal group of surveyors, architects, civil engineers and other property professionals who kept the city's flame burning on the international stage after the city council decided it could no longer justify a yacht in Cannes harbour at a time of cutbacks.
While I can guess at the politics behind this decision, it left Nottingham looking a bit small town compared to the UK's other big cities. Team Nottingham has tried to overcome that for the past couple of years by paying for key officers from the council's development and inward investment teams to come with them.
Their presence added value to discussions about potential deals, and helped put the city in the spotlight when a major inward investment was announced and an award for being a key European business city was handed over.
But how will Nottingham tackle MIPIM next year? Getting your presence right takes months of planning and it has to take some key decisions very soon.
The first is what Team Nottingham is. Should it remain an informal group of property businesses using the city's name and opportunities as a hook to try to develop relationships and opportunities? Or should it go back to being what every other city at MIPIM is - an official delegation led by a figurehead where business and officials unite around a purposeful message?
And can Team Nottingham stay at the compact size it's been for the past couple of years?
The answers aren't straightforward. And it isn't just the existing Team Nottingham that has some thinking to do. The city council has to decide whether it's serious about one of the single biggest inward investment events in the world.
With a £600m tram expansion, a £140m fast road to the motorway, a £60m City Deal, a £60m transport interchange, an Enterprise Zone and a major push for a creative quarter all signed off, a half-hearted presence would be like building a moonshot and leaving it on the launch pad.
In short, it has some serious bragging rights and tangible opportunities rather than me-too CGIs. And worries about council staff being seen near flash yachts can be forgotten. What Mipim is - and isn't - is now well understood where it matters.
It clearly wants to influence the future direction of Nottingham's presence at MIPIM. So what is it bringing to the table in terms of resources and ideas?
As for the current Team Nottingham, it will struggle to maintain its compact size, especially if the city council comes back on board properly. The council can't support a closed club, and the Team sorely needs greater resources if it is going to raise its profile. More team members ought to mean more resources whether that's cash or in kind.
This is a sensitive issue for some Team Nottingham members, who probably feel the work (and money) they put in to keeping the whole show going for the last couple of years entitles them to either sectoral exclusivity or a better deal than latecomers.
The biggest question of all is what kind of profile Nottingham wants at MIPIM. Derby appeared to have a bigger budget and a slicker presence in March. But that presence was very traditional and ended up looking and sounding similar to a number of other English provincial cities, who seem to think samey CGIs and weary 'open for business' slogans are all you need.
Nottingham mustn't fall into that trap. Nor does it need to: it has some genuinely unique opportunities in the shape of tangible, properly financed projects rather than political pipedreams. A shoestring presence and me-too messages will sell those opportunities short.
There has been the odd hint sometimes that the city council doesn't see this kind of event as important, as if it is blinded by the glitz and doesn't appreciate the number of high-level decision-makers who lie behind the show - decision makers whose millions deliver jobs and growth.
Sure, there are aspects of the show which seem overblown and distasteful. But that is only one part of it and isn't where the real business gets done.
The city doesn't need to spend a fortune ( though the price of hotels and apartments means a yacht is actually a cost-effective presence). It can be smart rather than showy. But MIPIM is a stage - and Nottingham has to come out from the wings and step into the spotlight.
Come next March, Nottingham, and it's show time.

MIPIM: Another away win for Nottingham

It began in Derby, wandered through some of the best cities for business in Europe, and ended in a pizzeria not far from the yachts that bob up and down in Cannes harbour.

Such was the second day at MIPIM.
I reflected yesterday on what Nottingham had to offer the biggest property and development exhibition in Europe, but today began with a breakfast reception for what is grandly characterised as the Derby Embassy, the slogan for the travelling show that is Marketing Derby.
Unlike Nottingham, Derby has managed to pull together a comparatively substantial public sector budget which supports not just the activities of Marketing Derby but a walloping chunk of commercial projects ranging from phase one of a spec office development in Derby (elsewhere, no one digs earth without a prelet) through to a comprehensive revamp of Derby City Council’s HQ, and half the lease of the old Egg call centre (a deal which has enabled Indian-owned Hero TSC to set up a similar operation in the same building).
Fair play to Derby. It punches above its weight at an exhibition where many similarly sized conurbations simply don’t figure, and has a cohesive message which other locations will be jealous of (notably Leicester, which I’ll come on to in a moment).
The strength of its focus has already been well-illustrated by its refusal to take the decision which lost Bombardier’s Derby factory a huge rail contract lying down, and the fuss it made has almost single-handedly led to government looking again at the whole issue of large-scale public procurement rules.
Leicester, by contrast, is a curiosity. This is another substantial Midlands city which has a strong economy with plenty of hefty businesses and logical opportunities. So why isn’t it at MIPIM? The few people from Leicester who are here certainly felt jealous of what Nottingham and Derby are up to, wondering why there was no marketing material about their own city to hand out.
England’s provincial cities do get noticed at MIPIM because they talk tangible opportunities rather than grand, barely believable visions. Birmingham and Manchester have thrown several hundred grand at their presence and there is an expectation that they will be here.
Even though its presence is comparatively small-scale and supported by the city council rather than paid for, Nottingham’s presence has been discreetly effective. It made headlines on one of the big property consultancy stands, and it was rubbing shoulders with some of the biggest locations in Europe yesterday when it received an award as one of the best micro cities for business.
The award came from FDi Intelligence, a division of the Financial Times, and ranked Nottingham ahead of Geneva as a business-friendly location.
Stockholm, which won the main FDi award, has plastered its name all over the entrance to MIPIM. I’m not suggesting Nottingham should do the same, but there is every logic in gently ramping up the city’s marketing budget to support an award which has put us front and centre on an international stage.
Those who don’t come to MIPIM will inevitably focus on the yachts and the money because they make easy pictures and easy headlines. For many cities, that’s just not what MIPIM is about.
Sure, there will be some cities smooching would-be investors at some very expensive tables in Cannes. But not Nottingham. Last night it was largely in a pizza parlour reflecting happily on another day and another good win.